With experience spanning agency leadership (N/A Collective, Mother, BeCore), in-house growth roles (Savvy, Spot Insurance), and nonprofits (Flatwater Foundation), I bring a unique combination of creative vision and operational discipline.
My specialty is the ability to operate at both strategic and tactical levels - from brand positioning and go-to-market strategy to budget templates, KPI dashboards, and the operational systems that support execution and accountability.
Recent Work
Chief Marketing Officer, Savvy
Led the full rebrand from bnbfinder to Savvy, driving 53% average MoM growth in gross bookings and 20% MoM growth in website traffic while establishing foundational business operations across budgeting, KPIs, and performance reporting.
2023-2026
Director of Marketing, Events & Operations, Flatwater Foundation
Scaled major fundraising initiatives, operationalized the organization through new systems and workflows, and led transition to new program management software supporting mental health therapy placement.
2021-2023
VP Partner Success, Spot Insurance
Led $9M partner portfolio across onboarding, implementation, and growth. Stood up CRM infrastructure and operational processes supporting the partnerships organization.
(2021-2023)
Marketing & Communications Consultant
Fractional and advisory work with Austin Medicine Clinic, Telescope.tv, Kindred, 42Insights, and other growing companies.
(2020-Present)
Co-Founder & Chief Creative Officer, N/A Collective
Built and scaled an award-winning experiential marketing agency to 35 employees across NYC and Austin offices. Led creative vision and client relationships for Nike, Twitter, Netflix, H&M, and other major brands. Won 15 industry awards including Ad Age Small Agency Award and 5 consecutive years on the Top 100 IT List.
(2014-2021)
Additional leadership experience includes Director at BeCore NYC, senior roles at Mother New York and MKTG.
Clients
Recent:
Savvy, Flatwater Foundation, Spot Insurance, Austin Medicine Clinic, Telscope.tv, Kindred, 42Insights
Agency Clients:
Athletic - Nike, Under Armour, The North Face
Auto - Mercedes Benz, smart Car
Entertainment - Netflix, NBC, Bravo
Fashion & Cosmetics - Tommy Hilfiger, Dia & Co., Revlon, CoverGirl
F&B - Stella Artois, Jose Cuervo, Oculto, General Mills, Impossible Burger, Icelandic Provisions, San Pellegrino
Hospitality - citizenM
Music - Soundcloud
Tech - Twitter, Tinder, Facebook, Microsoft, Dell, Sennheiser, JayBird , WIRED
Gaming - Nintendo, Alienware, Activision Blizzard Media
Awards
2020 Ex Award
2016 - 2020 Event Marketer Top 100 IT List
2017 - 2019 BizBash Top 500 Event Innovators
2019 Silver Cannes Lion
2019 Silver Event Design & Technology
2017 AdAge Small Agency Award
2017 Silver Event Design & Technology
2016 Silver Ex Award
2016 BizBash Style Award